How to get an ISBN for your book? Are you an author, publisher, or self-publisher looking to get your book on the market? You will surely need an ISBN (International Standard Book Number), the unique identifier assigned to every published book. This number is crucial for book sales, distribution, and marketing. Navigating the process of obtaining an ISBN can be confusing, especially for new authors; that's where Pulsio Print comes in; we'll walk you through the steps to get an ISBN in the US. Why is an ISBN important? Having an ISBN for your book is crucial. Firstly, your book [...]
Design RGB and CMYK are two different color systems. You may know that CMYK is used for printing and RGB is used for web images and digital design for digital devices - TVs, computers, phones. What is the difference between them and why should each color palette be used as intended? RGB - nature and features In the RGB system, the basic colors in the light spectrum are blue light (red), green and blue. When these are mixed (with a value of 255 each), the result is white light. When this value is zero, it means that there is no [...]
If you are reading this article, you have obviously already asked yourself: "Why shouldn't I print outside of US?" What prompted you to do so? Are you just looking for better prices? Were you disappointed at some point with the local partners you've worked with so far? If the leading factor is the search for a better price, then some options naturally arise - Eastern Europe, China... China is too far away, and we do not know the work of our colleagues there very well. We admit it. That is why we will focus on Eastern Europe. Whatever the reason [...]
We are proud to be celebrating our 16th anniversary as an environmental printing company. Our personalized services guarantee ecological consciousness right alongside competitive pricing, and client satisfaction. Our mission is to offer outstanding service to all of our clients while not compromising the present and future health and well-being of our employees, partners, suppliers and community. At Pulsio Print, we are committed to reducing our carbon footprint and are pleased to be known as a trusted eco-friendly printing company. We are both FSC® and PEFC certified, ensuring that products come from responsibly managed forests. We are dedicated to taking care [...]
We asked our Art Gallery customers: “What is the most important thing when printing an Art Book or a Photography Portfolio?” The most common answer we received perfectly summarises what we as publishers strive to achieve: a finished product that represents the original work of art as much as possible. So what are the “must-haves” you need in order to obtain that dream result? 1. EXPERIENCE makes you secure If you are planning a book that will properly represent your best works of art, it is a good idea to trust a proven print partner specialising in art and photography [...]
When it comes to full-colour printing, just being good enough isn’t good enough. The end result needs to be perfect. That’s the minimum required quality standard. After the time and care spent creating your design, whether for a showcase company brochure, product launch marketing material, a graphic novel or a book of fine-art reproductions, you need to be able to find a way of converting your design into a beautiful end product, looking and feeling exactly how you envisaged the physical items to be when you finalised the design. How can you be certain that you will get this premium [...]
As with everything in the modern world, printing has been changed by the arrival of the digital era. But not as much as other industries, because traditional printing is still important. The drive for fast turnarounds, variable-data print runs, and print-on-demand has led to the development of high-quality digital printing presses. This has created new options and technical advancements. So is modern digital always better than traditional mechanical? The answer is no, and this article will tell you why. difference between digital printing and offset printing lies in the way the text and images are transferred onto the paper. The [...]
With the rise of digital media, many professionals are beginning to doubt the continued effectiveness of print communication – despite the fact that it has as great a role as ever in marketing strategies! Leaflets are likely to reach many targets – and therefore potential customers – at a particularly attractive cost. To highlight a specific promotion, generate traffic to a new place, bring point of sale marketing to life, bring a marketing campaign into people’s letterboxes, tell people on the street about a new product, or let them know about a campaign in progress, for distribution at an event... [...]
Much more than just an aesthetic effect, colour is a powerful tool that influences the reading process and the memory of it, highlights information, and prioritises messages. In short, the overall use of colour in your printed products can have a much wider impact than when just used for images. To print in colour, you have the choice of two processes that have different outcomes: Source: Pantone.com Pantone Four-colour printing uses the colours Cyan, Magenta, Yellow and Black, which are juxtaposed in tiny dots to give the visual impression of solid colour. This is why this method is called CMYK [...]
Is your first novel or non-fiction book finished, edited, proofread and ready for publication? Or are you a professional fiction and non-fiction publisher? Pulsio Print would like to share with you all our experience: along with the ABCs of printing fiction and non-fiction, we would like to give away the secrets of how to print with ease in this 10-minute read. The choice of paper for the interior Fiction and non-fiction printing is done with black ink on white or ivory paper. Bulky paper The classic paper for printing fiction and general non-fiction is bulky paper. It is used 90% [...]
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